The first pillar of CREACT4MED’s activities is mapping the current landscape of the cultural and creative industries (CCIs) in the project’s target countries. The aim of this exercise is to identify the key figures, actors, initiatives, cultural infrastructures, opportunities and obstacles in each of the target countries, with a view to uncovering and raising awareness of unexploited entrepreneurship and employment opportunities and developing appropriate support initiatives and policy recommendations.
Within this pillar, the project has complied country reports give a brief overview of the economic situation of the country and the salient features of its existing CCI and entrepreneurial ecosystems. The process involved desk research, consultation workshops with key CCI stakeholders in each country, and input from the CREACT4MED Technical Expert Group (TEG), which is a multi-disciplinary group of renowned regional and local experts, set-up for the purpose of this project, including project partners, external participants, and observers. Five TEG meetings were held between November 18, 2021, and February 25, 2021. The result is the identification of national and international initiatives impacting CCIs, as well as key actors including government, private sector, associations and NGOs, and academia. Finally, the reports discuss challenges and opportunities with the CCI sector and give a series of policy recommendations. You can find the links to the reports below or in the Resources page.
The second mapping activity is the collection of at least 80 samples of “Best Practice” in terms of cultural and creative entrepreneurship, ecosystem enablement, and local or regional cooperation in the Southern Mediterranean. These examples will be published on an online repository, and their promoters will be engaged in project initiatives and events. One example of best practice from each country will be awarded a prize in acknowledgement of its contribution to boosting CCI entrepreneurship and enhancing sustainable and inclusive growth in the region during the project’s final conference in 2024.
The final mapping activity consists of creating a data observatory to collect and show reliable available data on Cultural and Creative Industries (CCI) in the CREACT4MED target countries. The dashboard is composed of two main pillars:
1) CCI contribution to the economy: in this pillar we gather information on the contribution of the underlying sector to economic activity, in terms of value added, job creation, and exports
2) CCI enablers: in this pillar we collect information on factors which can enhance the development of CCI underlying sectors such as policy and legislation, digital and cultural infrastructure.
In parallel, we will provide information from the perspective of sectors and industries within the cultural and creative economy.